Skip to Main Content

Senior Product Marketing Manager

New York, New York

Apply

Our Story

Xandr is a data-enabled technology platform powering a global marketplace for premium advertising. Xandr leverages digital and TV technology, proprietary data, and access to premium content to connect people with the brands most relevant to them and make advertising better for brands, media owners and consumers alike.

Xandr has advanced buy-side and sell-side technology platforms that enable advertisers and publishers to access and trade premium inventory in a transparent and streamlined environment. This role would take ownership of marketplace technology including Xandr Curate.

The Job 

The Product Marketing team is responsible for leading the strategic positioning of our products. You’ll deliver successful go-to-market launches by conducting market analysis, creating narratives, and enabling sales through effective training and collateral. In this role you’ll be key to increasing product adoption as the glue between Product, Sales and Marketing teams. In short, we’re looking for someone with experience in and passion about advertising technology to join us in building and giving a voice to innovative solutions for agencies and publishers.

You Will

  • Develop go-to-market strategy in support of new platform solutions and lead cross-functional initiatives to drive readiness for launch
  • Drive adoption with compelling positioning and key selling points that differentiate our products in the marketplace
  • Turn value propositions into effective sales enablement materials including pitch decks, talking points/FAQs, case studies
  • Run commercial training workshops as a lead presenter and orchestrator of content in collaboration with cross-functional partners
  • Gather marketplace intelligence and conduct competitive analysis to inform Product and Sales and enhance product roadmap
  • Be the product and market expert for Marketing teams by providing strategic input on press releases, bylines, webinars, speakerships, and other marketing activations

You Have

  • 6-8 years of professional experience with a minimum of 2 years in product marketing and 2 years in the advertising technology industry
  • Strong understanding of the digital advertising ecosystem and emerging technologies
  • Experience evaluating products, engaging with customers and analyzing market dynamics to drive product and marketing strategy
  • Superb project management skills to manage multiple projects and cross-functional stakeholders simultaneously and independently drive outcomes
  • Top notch presentation and communication skills to be able to convey complex technical capabilities in an easily understandable way
  • Creative flair to bring fresh ideas to positioning and marketing campaigns
  • Proven consultative approach to solving problems and addressing new opportunities and a laser-sharp customer focus
  • Ability to thrive in a fast-moving and exciting, but at times, ambiguous environment
  • Undergraduate degree or equivalent experience required, Master’s degree preferred

Our Perks

  • Comprehensive healthcare coverage
  • Flexible time off including volunteer days, vacation, and holidays
  • Professional development resources and education reimbursement
  • Paid parental leave
  • Fitness reimbursement
  • AT&T internet/phone and HBOMax discounts
  • 401k with company match

Our Culture

Xandr strives to foster a diverse, inclusive and engaging work environment. Our inclusivity in action includes:

  • Staying connected and embracing this new normal as we work from home - we may be social distancing but we're #InsideTogether
  • Creating meaningful change for our communities and pathways for future generations of diverse talent through our employee volunteerism efforts
  • Sharing insight and stories on what it’s really like to work here
  • Partnering with organizations to support our commitment to women’s advancement in tech
  • Providing accommodations for persons with disabilities, both for interviewees and for employees. Should you require an accommodation, please let us know and we’ll make arrangements


Awards

Xandr, its products and its executives have received several prestigious awards. In 2020 alone, Cablefax's annual The Faxies awards named Xandr’s EVP and GM Innovator of the Year and the Xandr technology organization Tech Team of the Year. In the same year, seven female executives were included in the Cynopsis list of Top Women in Media, and several of its products, innovations and client partnerships were recognized by esteemed outlets globally, including AdExchanger, Digiday, The Drum, ExchangeWire and Cynopsis. Concurrently, the company’s dedication to corporate social responsibility was recognized in Fast Company’s 2020 World Changing Ideas issue. Xandr was also included on Business Insider's Hottest AdTech Companies list in 2019 and 2018. 

Xandr is an equal opportunity employer. Qualified candidates will receive consideration for employment without regard to race, color, religion, national origin, gender, sexual orientation, gender identity or expression, age, mental or physical disability, and genetic information, marital status, citizenship status, military status, protected veteran status or any other category protected by law.

Xandr Twitter

Xandr Instagram

Xandr LinkedIn

#LI-POST


Job ID 2145661X Date posted 12/15/2021

Benefits

  • Family Policies Family Policies
  • Employee Assistance Program & Wellness Employee Assistance Program & Wellness
  • Travel Insurance Travel Insurance
  • Paid Time Off Paid Time Off
  • Family Lunch Family Lunch
  • Tuition Aid Program Tuition Aid Program
Career Areas

#XandrLife

#XandrLife means we’re creating an incredible experience for our people, too. Learn more about what makes our culture and career opportunities distinctive.

Life at Xandr
Back to top